Iams

In the past, Iams used to have the kind of pet food reputation that feed manufacturers could only dream of. Dating back to a mom and pop operation, Iams dog food was considered by many to be the affordable to the commercially available dog foods that were considered to be less than desirable simply because of the propensity to use additives and other chemicals. Thus, Iams dog food coupons in the Sunday newspaper insert were highly coveted and many pet owners looked to Iams pet food for all the nutritional needs their pets might have.

Iams coupons were still much sought after, even when Iams became part of the Procter & Gamble family of products. Iams cat food, Iams puppy food and Iams pet treats were considered to still be up to par with the old philosophy that made them so different. As an affordable pet food that used the best ingredients possible, Iams was found in the cabinets of many pet lovers who wanted the best they could afford for their pets.

Yet when Iams became implicated in the recent pet food recall when it was discovered that the other brand it manufactures, Eukanuba, farmed out its wet food production to the Menu Foods plant, pet owners suddenly eyed Iams cat food coupons as well as Iams puppy food coupons with a certain amount of suspicion - add to this the fact that during the recall information was often contradictory, and you will understand why the public’s general goodwill toward the company has waned a bit.

Furthermore, the pet food recall has once again revived some of the rumors that have been buzzing around on the ‘Net. For example, the allegation that the Iams logo is associated with invasive animal testing is one that has rung the death knell for the company in many a dog lover’s mind. Add to this the persistent insinuation that the company permitted the debarking of dogs – this is hotly disputed by Iams – and you will understand why printable Iams coupons are no longer as sought after by consumers as they once were.

Today it appears that while a free Iams cat food coupon may still be found next to the bags on the store shelves, usage of coupons for Iams dog food is on the decline. The Iams company is doing all it can to dispel the rumors and myths, but it may still take a bit longer before Iams will once again attain its former market share.